Apple has promised that this event "should brighten everybody's day." With the anticipated release of the iPhone 5S, various colors on an iPhone C, and iOS 7 all expected, the company is probably right. What else does Tim Cook have in store?
We'll be live-blogging Apple's media event today below, and we'll be providing text and photo updates from before, during, and after the show. Simultaneously, we'll be holding a Google Hangout. You can read our expectations for the event, and check back for the start at 1 PM Eastern/ 10 AM Pacific.